A corporate identity has always to evoke the character of a company and we couldn't find any better example than the one we created for the screenwriter Txell Llorens.

Her branding emphasis her job and her life. A pursuit of jobs that apparently didn't have any connection between them however they were the reason why she became a screenwriter. An emotional, creative but real storytelling. The ones that connect with people and can make a producer (her target) a click.

Following this concept, the graphic solution evidences the context in which a screenwriter works, using Times Roman typography, the most common one, and playing (on the website) with her work process: mistakes and hits. Creating expectations that are not resolved until the end, like a real story!