GÍRANOS 90º

25 Fundació Pilar i Joan Miró de Mallorca
Fundació Pilar i Joan Miró de Mallorca

Fundació Pilar i Joan Miró in Mallorca, currently called Miró Mallorca Fundació, is a cultural institution in Mallorca where you can discover and study the art of Joan Miró during his years on the island.

Commemorating the 25th anniversary, and together with the Domo-A study, we were commissioned to create the communication campaign, highlighting the different activities that took place. A brand and a modular visual system were the thread that ran through the entire communication campaign. And in it, the different activities of the center, its location symbolically (through blue) and the reference to the architecture of the Foundation, through forms and colors, are revealed abstractly.

A creative universe that brings the Foundation closer to its public and city, making them take part in the celebration.

Outdoor photography: Pep Escoda.